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Sony Bravia TV’s offer 6 main benefits:

Sony Bravia LCD Television - Motion
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Sony Bravia has unique Motionflow technology with Image Blur Reduction now featured in a wide variety of models in the core and the technology range, also several lifestyle models. All consumer segments are satisfied by this from the style driven and techie segments, to the perfect picture consumer.

Sony Bravia LCD Televisions - Wireless
When lots of different devices are plugged into the TV, wires can get out of control. Sony Bravia allow HD 1080 playback without any of the hassle with the first ever 1080 wireless technology.

Sony Bravia LCD TV - Design
Consumer research led to the creation of the style driven E and B series back in 2008, 2009 built on the success of these models, with stylish small screens and even the worlds thinnest LCD TV thrown in.

Sony Bravia LCD TVs - Picture
Sony Bravia has always had excellent picture quality, Sony Bravia engine 3 enhanced picture processing power in 2009, which improved the contrast even further along with the colour reproduction and noise reduction. Consumers are now offered much better picture quality due to advanced colour technologies and RGB LED.

Sony Bravia LCD TV´s - Eco-friendly
The eco model meets concerns with the environment with a brand new energy efficient backlight, energy saving switch and presence sensor can provide up to 50% power saving against 2008 Sony Bravia. These features are included in all 2009 models.

Sony Bravia LCD Television - Network
There has always been a natural progression in terms of integration between consumer electronic devices and Sony Bravia TV’s have taken the lead with the development of Sony Bravia Sync and DLNA. In 2009 Sony Bravia delivers integration the internet and TV with Applicast; this allows the consumer to customise Their TV experience with web based information.

Sony Bravia LCD Televisions - Technology Explained

Sony Bravia LCD TV - Motionflow 100Hz
Conventional LCD TV’s show 50Hz which is 50 pictures (frames) per second; Sony’s unique 100Hz Motionflow doubles the amount of pictures shown per second. This is done when instead of repeating the extra frames, they are instead cleverly manufactured.

Sony Bravia LCD TVs - Motionflow 100Hz PRO
The Sony Bravia Motionflow 100Hz PRO uses the same technology as the Sony Bravia Motionflow 100Hz, however the Sony Bravia Motionflow 100Hz PRO also includes backlight blinking to clear image retention effectively and achieve clearer and crisper motion enhancement.

World’s First 200Hz Motionflow from Sony Bravia LCD TV´s
If you want to make fast-moving action smoother, this is the best you can get. Motionflow 200Hz intelligently creates new frames from the originals using sophisticated algorithms. These are inserted into the picture – which sends 200 frames every second across the screen which produces the crispest, smoothest motion reproduction ever achieved by an LCD TV. But that’s not all; IB (Image Blur) Reduction increases the sharpness of the final picture even more, on every single frame, even before Motionflow 200Hz has even processed it.

Sony Bravia LCD Television - Applicast
A consumers’ willingness to interact with their TV has increased as connectivity has improved, and content has become richer e.g. BD Live.
Applicast is an exciting development as network connections have enabled the creation of limitless possibilities moving forward putting Sony Bravia in an enviable position in terms of the availability of assets from the Sony family and associated sponsorships.
Applicast allows the user to interact with their TV even further by customising Sony Bravia to receive web based information, like RSS feeds. An almost unlimited amount of information is available just by pressing a button; it is teletext for the 21st century!

Sony Bravia LCD Televisions – DLNA
With Sony Bravia DLNA, all the devices in your home share the same multimedia content. This is perfect for anyone who wants to enjoy their images taken on their Sony Ericcson camera phone on the big screen Sony Bravia TV; anyone who wants to listen to MP3 files from a music player or watch downloaded files from their P.C. or PS3.
DLNA certified Sony Bravia TV’S include an Ethernet port which provides many choices for wireless or wired connections to your home network.
DLNA requires one of the following types of connection;

• Dongle
• Wi – fi adaptor
• Ethernet Cable
• Powerline adaptor